Speed, magnitude, durability and generality of effect are some of the MOST important

Speed, magnitude, durability and generality of effect are some of the MOST important
A .  dimensions of behavior that lend themselves to quantification more readily than others.
B .  variables that are overlooked by other social sciences in solving problems.
C .  variables to consider when selecting reinforcers and punishers.
D .  components of treatment packages used in treating the most severe behavior problems.

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Answer: C