Posted by: Pdfprep
Post Date: December 31, 2020
A campaign business practitioner needs to build an A/B test email campaign for two different promotions. By the theme that generates the most website visits.
Which email metric indicates the winning promotion theme?
A . Highest Click through rate
B . Lowest unsubsubscribe rate
C . Highest open rate
D . Lowest activity rate
Answer: A
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